Specializing in market research and executive headhunting, we help businesses prosper by studying the market for their products and creating a full marketing strategy for their development. A prerequisite for successful business development is constant monitoring of the market situation. This allows you to quickly respond to changes in external conditions, predict trends in the development of the market situation and the actions of competitors. The result can be both the avoidance of potential losses, and the improvement of an existing product taking into account the requirements of the market or the creation of a new one.
Our executive headhunting process is focused on searching for future-ready talent that possesses the following core competencies developed on high level:
Being a marketing consulting agency, we have combined a number of methods and tools that allow businesses to get a holistic view of the market situation.
To this end, within marketing consulting process, a comprehensive analysis of the business is carried out to determine competitive advantages and weaknesses, marketing goals of the enterprise are developed and the necessary resources are specified.
We conduct in-depth interviews with consumers and experts to study the dynamics of social moods and needs, as well as your potential customers’ lifetyle and life quality, to see where your business can fill in the niche of their demand. Our team members are experts in the field of marketing, psychology and sociology, and have extensive experience in managing marketing activities in various projects.We provide high-quality services based on unique customized research methods.
Market analysis is the collection of information about a particular market, its consumers, its comprehensive research and analysis. It involves a detailed study of the following market elements: Products, services or goods Supply and demand Consumer behavior Market capacity & structure Price level dynamics Market development forecast
Competitor analysis is the first necessary stage of product marketing strategy development. Proper assessment of the company's competitive environment allows you to create a sustainable competitive advantage of the product, choose the right communication channels and reduce operational risks. While analyzing the competitive environment, planning the goals and direction of your own marketing strategy taking into account the strengths and weaknesses of your competitors, you increase your chances, identify opportunities, and your actions become more effective. Marketing analysis of competitors will provide an opportunity to take advantage of the experience of failures and successful actions of your rivals
Defining the success and failure factors of other companies on the market
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